The California Wine Institute works with importers to keep the UK’s top wine writers abreast of the fantastic and diverse wines coming out of California.
Every two months CWI puts together a themed list of wines to offer to national wine writers to give them the opportunity to taste and consider these wines for a recommendation in upcoming columns and wine features.
This ongoing activity was designed to keep California wines front of mind with the UK’s busy and influential wine press and to showcase the variety and quality of wines produced by winemakers in California’s myriad wine regions and ensure California stays front of mind.
May/June 2021 - California Rosé wines
July/August 2021 - California’s ‘B side’ wines: taking a look at wines the sunshine state is less well-known for
September/October 2021 – Sustainable California: Long known for embracing sustainable winemaking practices this celebrates some wineries renowned for their sustainable credentials
Nov/Dec 2022 – Focussing on California’s Coolest Winemakers: Featuring wines from a small number of very prominent California Winemakers
Jan/Feb 2022 – California Wines by the Can
If you are an importer who is interested in proposing wines for this activity please get in touch with email@example.com with your wine suggestions for the above themes. Please note that wines should have an RRP of below £40 and please include details of current availability.